Black Friday 2021 to New Year’s 2022 in Washington’s CCRS Era

A First Look at Sales Behavior at Year-End Holiday Season

CCRS
Cannabis
Sales
Holiday
Published

January 31, 2022

When Washington’s Cannabis Central Reporting System (CCRS) went live in December 2021, the transition marked the first statewide attempt to standardize traceability after BioTrack’s phase-out. To understand how licensees were performing during those pivotal early weeks, we analyzed nearly 12 thousand transactions covering the Black Friday–Christmas–New Year’s 2021 period.

The dataset captures point-of-sale activity reported by a handful of early CCRS adopters—primarily the Lucid retail group and Green Lady Lacey—and offers a snapshot of how products, pricing, and discounting behaved across inventory types covering nearly 12 thousand transactions covering the Black Friday–Christmas–New Year’s 2021 period.

Top Product Types by Revenue

Daily Sales Trend by Product Type

Business Name and Inventory Type

This answers questions like: - Who sold the most usable cannabis? - Which stores had the most revenue from tincture?

Normalize Revenue by Unit Weight (Grams)

This is useful for comparing product efficiency, price compression, and margin trends.

Discount Behavior by Product Type

This identifies which products get discounted most - spot pricing pressure, clearance items, or strategic promotions.

Total Revenue per Licensee

This helps acknowledge: - Who made the most money during Black Friday to New Year’s Day Period?

LicenseeId BusinessName TotalRevenue Transactions
1031 LUCID 11931.12 3548
2105 LUCID AUBURN, 21+ CANNABIS, 21+ MARIJUANA 11150.52 762
1031 GREEN LADY LACEY 5965.56 1774
39 LUCID PUYALLUP 5911.68 420


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